Popular Nigerian socialite and influencer, Idowu Adeyemi, better known as Yhemolee has officially entered the fashion industry by launching his own clothing brand “YL”.
Yhemolee now positioned himself alongside the likes of socialite Rahman Jago and Nigerian singer Zlatan Ibile as video showing his clothing line went viral online.
Rahman Jago founded popular luxury fashion brand, High Fashion in 2019 and since then it has been one of the notable names in the Nigerian fashion Industry.
On the other hand, Zlatan Ibile, whose real name is Omoniyi Temidayo Raphael recently launched his own fashion brand, ZTTW. Zlatan’s collaboration with top designers and his unique sense of style have earned him a loyal following in both music and fashion circles.
Yhemolee, known for his vibrant personality, has also been seen advertising his new clothing line as video showed him rocking hoodies from his brand. Poco Lee was also seen sporting the outfits.
Watch the video below:
Yhemolee clothing brand. Rahman Jago, Zlatan and now Yhemolee 👀 pic.twitter.com/FpQvMm5s3v
— TENIOLA (@TeniolaYBNL) September 28, 2024
Poco Lee wearing the new Yhemolee brand! He go always dey present 😂❤️ pic.twitter.com/9TyFKK6GaR
— TENIOLA (@TeniolaYBNL) September 29, 2024
The video triggered massive reactions as social media users shared their thoughts via comment section. Some reactions are shown below:
@vibes4witty said, “Dem won use cloth finish us oo’.
@iseoluwabrain1 said, “Dem suppose arrest the person wey design this cloth sha cus wth”.
@RealPplug said, “So far na celeb wear am, street go turn up”.
@abazwhyllzz said, “Me I wan buy like 3 e too sharp. But I no get money,sigh”.
@ibukun_tayo said, “Why should I buy plate number?”